Raft Up
Team

FINDING PASSION

RaftUp was founded by a passionate family who discovered boating safety to be amiss in the tech world. Millions of boaters explore the water every year, and RaftUp grew as their connection to each other. Our team partnered with them to tell their story by creating an experience as smooth sailing as kayaking the Buffalo on a spring day.
Device Screens
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Playfair Display
HEADLINE EXAMPLE
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Lato
Body Text Example
Raft Up Logo and Mark
Raft Up Tri-fold Brochure
SAFETY

CALL FOR HELP

Safety is the top priority for the functionality of RaftUp. The idea is to connect all boaters within a given area so that no one is left stranded on the water again. We dove into this concept and focused our time on making that connection as easy as possible.
COMMUNITY

MAP / FRIENDS / FEED

Everything is social media these days, so why not one of our favorite pastimes? Boating! The RaftUp crew wanted us to develop a platform for connecting boaters, sharing our locations, and communicating with our friends. You’re already talking to your friends about boating. We want to help you build the community while you’re at it!
Raft Up App Wireframes
ADVENTURE

EXPLORATION AND EXCITEMENT

Just like my Dad always says “Have fun but don’t do anything I wouldn’t do”. Well, Dad, we gave it our best shot! We designed RaftUp on the premise of “Safety First” but with the intention of beautiful functionality so you’re inspired to go explore. But now you know help is just a click away if shit happens, because sometimes shit just happens.
Raft Up Screens, Icons, and Elements
Feature

Points of Interest

Recording the water is an essential piece to safety, but we realized that by creating a safe space we also develop Points of Interest along the way.. Now we’re all safe and connected!
Raft Up Points of Interest Device
Raft Up SOS Mode Device
Feature

SOS MODE

When problems arise you can’t afford to waste time! Our priority is safety and with this feature we make sure someone hears you. Using the SOS feature sends out a call to help to everyone in your area.
Community

Help us Grow

Inviting friends is a tried and true method of growing a brand. RaftUp is no different.. You help us grow our community and we help grow yours.
Raft Up Community Features Device
iphone
Community

TALK TO YOUR BUDDIES

Now that you’re all connected on a sweet boating app, you can talk to each other about.. Boating? And other stuff too like: Who’s bringing the beer? Bring extra sunscreen! I’ve got watermelon! Dammit, I forgot my sunglasses.. You got a pair?!